Web Design 
IT’S WHAT WE LOVE TO DO! DESIGN GREAT LOOKING WEBSITES THAT WORK FOR YOUR BUSINESS.
Our approach to website design involves focusing not just on its appearance but also on how it can benefit your business. We begin by discussing your specific business objectives and guide you through a clear development process until the website is launched.
Whether you need a website for lead generation, business automation, service showcasing, or e-commerce, we will deliver a website that you can take pride in and consider it a worthwhile investment.
Oh, and rest assured, we avoid using technical terms or jargon and communicate in plain and simple English.
Fully Responsive Web Design
Our websites are fully responsive, ensuring they look great on any device, be it a desktop, tablet, or mobile phone. While we can build your website from scratch using HTML, we specialize in WordPress development, which powers over a quarter of the world’s websites.
We offer our services to anyone in need of a website refresh or a new build, making the process simple and transparent. We keep you informed of the progress, whether you prefer to work alongside us or independently.
We strive to keep to agreed time lines and within budgets – No hidden costs and no unpleasant surprises!
Domain Name Management
Your domain is the most critical component of your online presence. Setting it up right is critical as it is where your website points to along with other services like your email addresses.
Our domain management service includes the initial registration of your domain name, on time annual renewal, and the often complex setup of your DNS settings to make sure the various services that you use all point to the right places like a firewall, your IP address,and your MX records.
Website Hosting and Email Provision
We provide web hosting for most of the clients that we develop websites for. You are good at doing what you do – IE. running your business, so let do for you what we are good at and deal with technical aspects of hosting your website. Along with hosting your WordPress installation, theme files and plugins files, we will set up your e-mail accounts, forwarders and out of automated office replies. Our servers are monitored 24/7 and boast a 99.8% uptime.
Website Security & Maintenance
Your website needs regular maintenance to keep it running smoothly. Software needs updating, backups have to run, security monitoring is crucial. It’s a sad fact that most websites are under constant attack from hackers using web-bots to try and breach website security to steal user data or deploy malicious payloads.
Our security and maintenance service offers monthly preventative maintenance together with 24/7 monitoring, designed to keep your website safe, updated and running smoothly. It includes regular backup, updating of Core WordPress, Theme and plugin files along with other hardening measures.
If the nature of your website means that security is critical – like e-commerce, we can put your website behind an industry leading firewall.
Content Creation
Nobody knows your business like you do, however can you translate that vision and knowledge into words that are compelling and achieve a desired outcome? We can offer a professional copy writing service along with image sourcing that get results and makes sure that your website sends the right message.
The best website copywriting gets attention, drives traffic throughout your site and converts visitors to customers by making your message clear and compelling, enhancing your brand image with results driven calls to action. Great SEO focused copy writing can also improve your Google ranking.
Visitor Analytics
Want to know how visitors are getting to your website? Knowing this allows you to better focus your marketing budget and achieve higher sales/conversions. We install Goggles tracking code into every website we build so that visitor traffic is captured from he get go.
We can also produce periodic reports for you so that you know where your visitors are coming from, what they do on your site and how long they are there for. Bench-marking over time can provide valuable insights into your website’s performance.
E-Commerce
SO, YOU WANT TO SELL YOUR PRODUCTS, SERVICES OR DIGITAL MATERIAL ONLINE. WE CAN DESIGN AND FULLY MANAGE YOUR ONLINE STORE SETUP
Do you want to sell your products or services 24/7? Or expand your customer base further than simply local?
We can design and build your online store in keeping with your brand identity, integrate your inventory control system, upload all of your product, setup your shopping cart, shipping options and payment gateway…
Online Store Design & Build
Your online store is all about driving conversion. From the minute your potential customer arrives on your store you want to lead them to make a purchase with clear calls to action, an intuitive and easy to use interface, and of course have them feel secure enough to give you their payment details to complete their purchase – all while enjoying their shopping experience.
If you are wanting a new online store or redesigning your existing one we know what works and how to drive customers to make that all important purchase.
Product Setup & Inventory Control
Along with building your online store we can do the initial setup of your products so that they display correctly. We will setup your product categorisation, variations like colour choices and size, import your descriptions and stock levels , upload optimised product images and set up your pricing options.
We are experts at this so can have your products up and ready for sale quickly and efficiently. We can arrange training for you to maintain your products or continue this service ongoing.
Payment Gateway Integration
Issues at the payment stage are one of the most common cause of abandoned carts so setting up your payment gateway options properly so that it is as easy as possible for your customer to complete their purchase is critical. We will setup and fully test your payment options, whether it be through a payment gateway like Stripe, Paypal, direct debit or pay on delivery.
We will also setup all of the customer communications so that your customer is fully informed and confident that their purchase is progressing perfectly and safely. This hassle-free flow builds customer trust and goes a long way towards repurchase.
Checkout and Shipping Setup
When it comes to conversion the checkout process is the most critical part of the purchase process and shipping choice a one part of that process. Having multiple shipping options, be it free shipping above a certain spend, multiple courier options or international shipping, we can set it all up for you.
We can also setup all checkout options like customer saved accounts, guest account, promotional coupons codes and agreement to terms and conditions.
Product Photography
Potential online customers often do not get to see the products they purchase in person, so quality professional product photography can make the difference between someone deciding to buy or not. We have a professional studio where we can photograph and capture the best angles of your product in high resolution.
We also offer a retouching service, deep-etching (removal of the background) and we specialise in garment “ghosting” – a special process that removes the appearance of the mannequin from the garment, making the garment look as if was being worn by an invisible body. All images are provided optimised for screen viewing and in multiple formats.
E-Marketing
WOULD YOU LIKE TO BUILD A CUSTOMER EMAIL LIST AND MARKET DIRECTLY TO THEM? WE CAN HELP YOU TO STAY IN TOUCH WITH YOUR CLIENT BASE THROUGH EFFECTIVE, FULLY MANAGED EMAIL MARKETING PROGRAMS.
We can manage all of your email marketing needs, including e-mail list management, sign-up integration with your website, branded and responsive email template designs and of course manage the sending of your regular and automated email campaigns.
We also offer SEO services to assist your website site rank well in search engines and can setup your social media presence.
Email Marketing Campaigns
So, you have a database of existing clients or prospective customers and you want to communicate with then about your latest news, technical tips or promotional offers – regular email marketing is one of the easiest and most cost-effective methods of doing that.
We offer a full-service email marketing service that has you covered from the initial cleaning and setup of your email list, integration of sign up forms on your website, responsive email template designs, A/B testing, fully automated or manual email campaigns. Once a campaign is sent we can provide you with readership statistics and analysis so that you can see what works best with your audience.
Email List Management
To get the best return on investment with your email marketing the best starting point is a strong and loyal list with highly engaged readers. That’s quality of the email list not the quantity of emails addresses.
We can help you build and maintain a healthy email list. We can, build your sign up forms with a double opt-in function, identify and clean emails from your list that are not engaged, setup frequency choice options, remove duplicated or invalid email addresses and setup segmentation like “I’m interested in…” choices so that you can target particular markets.
Automated Email campaigns
Go beyond simply sending out individual email campaigns to your subscribers. We can automate many of your email workflows. We can automatically send a welcome email when a subscriber signs up, and then another on their anniversary. How about automatically sending a subscriber an offer a week before their birthday or send them an email a week after making a purchase.
There are many email workflows that we can automate, for instance we can also design and deliver an email series of paid for training programs – all automated and hands free from you.
Social Media Marketing & SEO
We all know that social media can be a powerful word of mouth tool for business. We can help you set up your business page for all of your social media accounts in line with your brand – headers, logos and posts all correctly formatted for Facebook, Instagram, Twitter and other major social platforms. We can integrate your newsletter sign-up, buy-now buttons and call to actions. We can push the posts to or from your website and social platforms, all designed to increase engagement and drive traffic.
We also offer on-site SEO services. We can edit your online pages with meta descriptions, give advice on keyword density and key phrases, build your site maps and properly format the technical back-end aspects to help you achieve higher page rankings in search engines.
Branding
NEED HELP WITH A REBRAND? OR ARE YOU STARTING YOUR BUSINESS FROM SCRATCH? EITHER WAY WE CAN HELP YOU TO DEVELOP A BRAND THAT BEST REPRESENTS YOUR BUSINESS.
Digital graphic design is at the heart of everything we do, we take your vision, your ideas and express it through design.
We can design your logo, put together your business style guide, handle all of your printed material needs like business cards, letterheads, flyers and signage.
Logo Design
We help new start-ups and existing companies looking for a brand refresh and need a logo to represent their product or service. The conversation starts with understanding and refinment of your brand vision, your customers and the products or services you go to market with. We take that knowledge and provide 3 initial iterations and mock-ups for your consideration, once we get your feedback and narrow down your selection we refine the chosen concept to a final logo. We provide you with the core artwork, along with multiple other formats and sizes for any application from website, business cards to building signage.
Corporate Stationery
We can create the print-ready artwork needed for all of your corporate stationery like business cards, letterheads and with compliments slips. Before printing we will provide mock up proof of the artwork so that you can sign off. We can also have your items printed – ask us for a competitive quote from one of our high-quality print providers… or if you prefer to have them printed yourself we can supply you with full resolution files ready to print.
Flyers and Anything Printed
We can produce creative artwork for all printing needs. Flyers, brochure, booklets and signage. We can arrange for high quality digital printing or supply you with print ready artwork so that you can do it yourself.
Brand and Style Guides
A formal visual style guide is used to your graphics consistent and define the way the brand will look across different digital and printed materials. Style guides include how the logo can and can’t be used, defines the color palette, and white space usage. Our guides also includes typography details – IE the font, sizes, kerning, and line height/spacing that can be used.
A main benefit of your style guide is for your business is that it creates consistency and cohesion among the various service providers that make use of your graphics – from web designers to printed matter and signage.
What our customers are saying…
I honestly couldn’t believe it when they showed me their idea for my website design…. they had captured everything that we had talked about on the home page, from luxurious feel, to modern yet classy design. It was perfect, and far superior to anything else I had seen.
I also used DRW Design to do the photography, and again the results were superb!
DRW Design have been instrumental in taking our online business from zero to unlimited, providing us with a complete package and ongoing service – from the initial website brief and design, integration to e-commerce, product photography, and our weekly email campaigns.
They have been invaluable in our business evolution into a new generation of retailing, taking any idea we have and then delivering a solution way beyond our expectations.
I cannot recommend them more highly. Sincere, genuine, honest and reliable, and very talented – all the qualities we value in our business.
When Challenge66 was first introduced to DRW Design we were floundering in how to proceed with our website. Although we had engaged with a previous designer who claimed enormous experience the website was complicated to use and did not represent the brand as we wished to promote it.
After minimal consultation DRW Design provided the solution and gave us a website that we are proud of and more importantly we can use to maximise its benefit. It has received much acclaim and has given the impression that we are a much bigger organisation than we are.
I and the Challenge66 Team have no hesitation in recommending DRW Design to anyone looking to build or revamp their website.
WE DON’T JUST “BUILD WEB SITES”, WE DELIVER A FULL AND PERSONAL SERVICE TO OUR CLIENTS, UNDERSTANDING YOUR BUSINESS AND IT’S NEEDS IS AT THE HEART OF WHAT WE DO.